Open Cattle Call, day 2: another dreaded workwith… from supplier

November 22, 2011 · 13 comments

Dear My Work With,

Good morning, Work With, thank you for calling me at 10am as we were supposed to meet at 9am for a coffee and talk about the day ahead. No, I’m not the winemaker. It would be ideal if we could have the winemaker travel year round. Yes, I’m just some soulless marketing guy immune to any slights. I understand that you planned this work with months in advance and all of your “A” accounts were confirmed. I can’t believe the entire morning canceled at the last minute either. It would be my pleasure to have you pick me up at my hotel around 11:30am.

Certainly we can just go to your favorite lunch account that was not on the schedule and even though the wine buyer is out of town, I would be thrilled if the hostess of two weeks that the wine buyer is banging will taste my old world style wine. Oh, she thinks it’s too “dry.” Most table wines are “dry.” Her comment is duly noted and we will consider more residual sugar next vintage per her keen palate.

We need to hustle out? I don’t like idle small talk either at the lunch table with a “Work With” I’ve never met before who despises me for ruining her Wednesday. And trust me, I love selling $60 wine to Shully’s Liquor Mart. He has such a discerning palate. You can’t expect Old Shully to differentiate Sonoma Coast Pinot Noir from Australian Shiraz. Regardless, it was a good stab in the dark on his part. However, he can’t stop talking about Australian Shiraz. Oh, he’s insisting that Shiraz is not Syrah? Not a battle I want to fight as he was very nice to fit us in on such short notice as our schedule went to hell on us! Oh, my wines are too expensive for his shop? I know, Opus One sells through – that’s why they are locked in the special glass section with Don Julio, Grey Goose and the Cuban Cigars. I must admit, the Paper Maid tasting cup was a nice touch on his part. Funny that he asked for a rinse.

Oh, our 2 o’clock just moved us to three, but we have a 3:30? Okay, I can pour quickly. The accounts are 20 miles apart? Lets just leave the 3 o’clock appointment some pours in a glass so we can make it to the next account on time. Do you really think he will read this one sheet on the wines? I’ll leave the one sheet under each respective wine.

So, the 3:30 just pushed us back to 5? I am happy he called us when we were 7 minutes out from him. Since we have some time to kill this parking lot is absolutely perfect. Go ahead and place your orders for the week even though that is what your Friday office day is for. I’ll just sit here and send emails on my iPhone.

Bugger, no reception for me.

No need to apologize, I really enjoyed sitting in your front seat for over an hour doing nothing.

Wow, the 5 o’clock appointment really tasted those quickly. And he mentioned you set this appointment up last minute, however I was under the impression you scheduled this work with months ago? Yes, he must have confused us with another appointment. Too bad his list is 95% Italian right now, but I will keep my fingers crossed that we make the 5%. Oh, please do not feel bad that the day went to crap. You got your orders in.

There is one more account that would see us when our day was complete? And you need to pour them some $10 Rosé samples? I can pour my wines too?!?? Super. I know, $10 is a great price point to be in. As you very well know, California real estate is super cheap…. Especially along the coast.

Oh, this final account is really nice. Wow, you two are flirting a lot, I think he likes you. You have 2/3rds of his list? Good for you. How did you pull that off? Oh, you “pulled” him off. Oh, uh, awkward, maybe we should ease up on the Rosé. Geez, I’ love to grab a cocktail, but seeing as though we were unable to sell one bottle of wine I have to go back to my hotel and fight to keep my job. It was such a pleasure working with you and please let me know when you’re in California next!

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